TY - THES AU - Müri, Andreas T1 - Structure and Process Optimisation of the Organisation Procedure of a Fair at the example of HIGA Chur DA - 2007 CY - Chur PB - Hochschule für Technik und Wirtschaft HTW Chur A3 - Scherrieb, Heinz Rico AB - In the last decades the structure in the fair business has changed due to many reasons. Cash discounts can be snatched all year round; the expectancy of the exhibitors and visitors has increased; many other events taking place raises the indirect competition. These were just a few examples which prove that it has become crucial for a fair to work effectively and efficiently to survive in the constantly changing environment. It is the aim of this thesis to evaluate structure and process optimization approaches with a practical example. The paper starts with an introduction and an overview of the fair business. Then the following part analyses the structure and the processes of the organisation of the fair «Higa Chur». Resulting out of that analysis possible areas of improvement are defined. In the last step optimisation approaches are worked out and an implementation plan is created. M3 - Diplomarbeit Tourismus M4 - Citavi ER -