TY - THES AU - Werth, Olivia T1 - What is good hotel architecture and design and why? T4 - Defining criteria, elaboration of a system of analysis and testing DA - 2013 CY - Chur PB - Hochschule für Technik und Wirtschaft HTW Chur A3 - Deuber, Andreas AB - Architecture and design in the hotel industry has become an essential marketing tool. The inside-look enabled by today’s communication tools, especially the internet, an immediate first impression of the hotel can be gained by the potential customer. On the other hand, customers have to cope with greater overall number of hotels, types of hotels and a substantial increase in the number of «extras». Thus, a profound understanding of the effect of architecture and design on the hotel industry is fundamental. This bachelor thesis defines criteria of what constitutes good hotel architecture and design. For the purpose of this thesis, the criteria were designed into a system of analysis and testing. To determine the validity of the system of analysis and testing, four hotel case studies are examined. Conclusions are drawn about the systems value to the hotel industry and general conclusions about the value and place of architecture and design in today’s hotel market. M3 - Bachelorarbeit Tourismus M4 - Citavi ER -