FN ISI Export Format VR 1.0 PT J TI Optimization of Waiting Time during Events with Staging AF Lampart, Stéphanie AU Lampart, S AB In today’s frantic world people do generally not appreciate waiting times as it leads to boredom, uncertainty and stress. Moreover, it can even have a negative impact on the posterior event. Although the issue occurs in many different realms, this bachelor thesis is particularly concerned with the event industry. Especially in this field, latency is part of the daily business as events often include breaks. In order to overcome the matter a staging concept to entertain the audience is developed. The focus lies on the creation of memorable experiences through triggering the right emotions. A further emphasis is put on how to steer the audience’s attention while keeping up the established atmosphere. To apply the learned from the theory, the analyses and the semi-structured expert interviews, a concrete concept proposal for Energy Stars for Free 2012 is developed. This unique event has been chosen due to its many stage alteration phases deriving from technical conversions. ER