FN ISI Export Format VR 1.0 PT J TI A rich and varied cultural experience through Shanghai AF Wu, Wanhong AU Wu, W AB Learning about different cultures attracts people. It is the richness of the world people would like to discover. Art as a part of a societies cultural creations plays an important role for human beings and for societies: it helps to reflect on our reality, our lives; it helps to create alternative ways of thinking; it helps to relax or to entertain. In a materialist and consumerist society, people are in greater need for meaning, for orientation – a process to which "art" contributes in important ways. In recent years, Shanghai has become a metropolis for art and expositions of any sort. At the same time, cultural tourism is gaining in importance. This thesis attempts to develop a tour, which provides guests with an insight into the dynamic and rich art scene of Shanghai. The tour concentrates on the quality of exchanges and discussions and attempts to avoid a superficial consumption of artistic artifacts. Literature review, a case study focusing on Paris and field visit are methods. ER