Yannick Messmer
Research associate
Department of Applied Future Technologies, Institute for Photonics and Robotics (IPR)
It was his strong passion for mountain sports and winter tourism that led Yannick Messmer to Chur after completing secondary school and a commercial apprenticeship at the University of Applied Sciences Graubünden, where he studied for a Bachelor's degree in Tourism from 2019 to 2022. During his studies, he developed a strong interest in topics at the interface of tourism marketing, digitalisation and behavioural economics. For this reason, he continued his education at the ZHAW in Winterthur with a Master's degree in Business Administration specialising in Marketing. At the same time, he worked for three years as student head of marketing at a foundation at the University of St. Gallen. He is also a regular FIS-licensed points judge at national and international snowboard competitions. He devotes his free time to snowboarding and mountain hiking, as well as experimental music and philosophical literature.
Curriculum Vitae
It was his strong passion for mountain sports and winter tourism that led Yannick Messmer to Chur after completing secondary school and a commercial apprenticeship at the University of Applied Sciences Graubünden, where he studied for a Bachelor's degree in Tourism from 2019 to 2022. During his studies, he developed a strong interest in topics at the interface of tourism marketing, digitalisation and behavioural economics. For this reason, he continued his education at the ZHAW in Winterthur with a Master's degree in Business Administration specialising in Marketing. At the same time, he worked for three years as student head of marketing at a foundation at the University of St. Gallen. He is also a regular FIS-licensed points judge at national and international snowboard competitions. He devotes his free time to snowboarding and mountain hiking, as well as experimental music and philosophical literature.
